An estimated 44% of Italian women don’t like leaving home without makeup on. According to research, she has two main reasons for wearing makeup.

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Camouflage – Anxious and insecure women tend to wear makeup in a way that makes them unobtrusive.

Seduction – Women who want to be more attractive tend to wear makeup to be confident, outgoing, and assertive.

This 44% of women believe that showing a natural, pristine face means achieving neither and being treated differently. It turns out that there is scientific evidence that backs up the fears that drive them to wear makeup every day. Women have been taught from an early age that they need to be pretty in order to be successful in everything from dating to job interviews to building friendships with other popular girls. It may not be fair, but attractive people get preferential treatment in everything from dating to work to criminal prosecution, according to the Association for Psychological Science. But attraction isn’t just physical. Knowing what people are capable of gives everyone an attractive point.

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How can women use makeup to become more attractive?

Before proceeding, please note that this article does not consider the beautiful diversity of people who use makeup and why. It focuses on and is based on the assumption that only women wear it. we are  not saying these tips don’t apply if they don’t apply to your particular group, but there are currently available multi-group Research on is limited.

What Biology Says About Attractive Female Faces

Researchers have found two universal features of a woman’s face that contribute to her attractiveness. The amount of color contrast around the eyes and lips

Women naturally tend to have darker lips and skin around their eyes. So our brain subconsciously perceives this as a sign of femininity. The stronger the contrast between a woman’s eyes, lips, and skin tone, the more feminine and evolutionarily attractive she is. Lipstick and eyeshadow are staples in cosmetics because they enhance these qualities.


The effect of improved eye and lip color is greatest in straight men, as they are biologically primed to be attracted to feminine and fertile women.


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